united airlines
united airlines
I worked in Wunderman Thompson for the offshore account of United Airlines. I was part of the design team, where we created assets for emails, and I was the one specialized on creating the videos and gifs assets of the whole account.
Research
Research
in this page i'm going to just show you the gifs I made for the different email campaigns we delivered. this were the trickiest as they needed to be simple enough to just weight less than 500MB, so a lot of research took place to make that happen.
in this page i'm going to just show you the gifs I made for the different email campaigns we delivered. this were the trickiest as they needed to be simple enough to just weight less than 500MB, so a lot of research took place to make that happen.
Research
in this page i'm going to just show you the gifs I made for the different email campaigns we delivered. this were the trickiest as they needed to be simple enough to just weight less than 500MB, so a lot of research took place to make that happen.
Design
Design
each gif was designed specially for each campaign, were I had to design and animate all of them, keeping in mind the restrictions I had. we had a very strict brand guideline too, so I had to use that to create them. we liked using illustrations made from scratch, but we used images sometimes too.
each gif was designed specially for each campaign, were I had to design and animate all of them, keeping in mind the restrictions I had. we had a very strict brand guideline too, so I had to use that to create them. we liked using illustrations made from scratch, but we used images sometimes too.
Design
each gif was designed specially for each campaign, were I had to design and animate all of them, keeping in mind the restrictions I had. we had a very strict brand guideline too, so I had to use that to create them. we liked using illustrations made from scratch, but we used images sometimes too.
Development
Development
I created the animations in After Effects to then export them and lower the file size as much as possible. for this, I had to use Photoshop and different online services. I also had to keep in mind different optimizations while animating, such as keeping it simple, not using gradients or opacity animations and to use little variation of colors.
I created the animations in After Effects to then export them and lower the file size as much as possible. for this, I had to use Photoshop and different online services. I also had to keep in mind different optimizations while animating, such as keeping it simple, not using gradients or opacity animations and to use little variation of colors.
Development
I created the animations in After Effects to then export them and lower the file size as much as possible. for this, I had to use Photoshop and different online services. I also had to keep in mind different optimizations while animating, such as keeping it simple, not using gradients or opacity animations and to use little variation of colors.
More Works More Works
More Works More Works
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©2024 MANDRO DESIGN
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©2024 MANDRO DESIGN
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